SaaSFest 2015: Accelerating Organic Growth Through High Tempo Testing

December 10th 2015 | Sean Ellis | Presentation | Experimentation

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Building Your Testing Organization

No Date | Optimizely | Undefined | Experimentation

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A/B Testing and the Benefits of an Experimentation Culture

February 5th 2014 | Wyatt Jenkins | Article | Experimentation

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The Scientific Method: How to Design & Track Viral Growth Experiments

August 12th 2014 | Brian Balfour | Video | Experimentation

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Running Marketing Experiments with Purpose

March 30th 2013 | Luke Thomas | Article | Experimentation

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Steps of The Scientific Method

No Date | Science Buddies | Article / presentation | Experimentation

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The Scientific Method

No Date | Wikipedia | Article | Experimentation

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Testing Strategy

No Date | Optimizely | Undefined | Experimentation

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Sharing Test Results

September 8th 2016 | Optimizely | Article | Experimentation

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What’s Next? Steps For Prioritizing Your Experiment Backlog

February 17th 2015 | Hudson Arnold | Article | Experimentation

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How do you prioritize what to test first?

July 1st 2014 | Optimizely | Article | Experimentation

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How to Prioritize Conversion Rate Optimization Tests Using PIE

May 19th 2013 | Chris Goward | Article | Experimentation

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How to Write a Solid A/B Test Hypothesis

January 29th 2015 | Shana Rusonis | Article | Experimentation

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Editing experiment

No Date | Optimizely user | Picture | Experimentation

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Website Testing

No Date | WiderFunnel | Article | Experimentation

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A/B Testing: The Scientific Method To Optimize Your Website

October 10th 2014 | Jordi Cabot | Article | Experimentation

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Putting A/B testing in its place

August 15th 2005 | Jakob Nielsen | Article | Experimentation

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How Lumosity Spiked Active Users 10% with Complexity, Not Simplicity

No Date | Sushmita Subramanian | Article / video | Experimentation

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Inside the Process of Conversion Rate Optimization

October 14th 2015 | RealTime Board | Article | Experimentation

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Experiment Segmentation: Avoiding Old Dogs and Watered Down Results

December 1st 2015 | John Egan | Article | Experimentation

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Setting Up Conversion Funnels for A/B Testing Growth

August 12th 2015 | Nancy Hua | Article | Experimentation

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10 A/B Testing Lessons I Learned The Hard Way

January 13th 2013 | Wyatt Jenkins | Article | Experimentation

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PlanOut: A language for online experiments

December 12th 2014 | Eytan Bakshy | Article | Experimentation

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Designing and Deploying Online Field Experiments

September 10th 2014 | Eytan Bakshy - Dean Eckles - Michael S. Bernstein | Article | Experimentation

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The Discipline Based Testing Methodology

May 1st 2015 | Andrew Anderson | Article | Experimentation

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Master The Essentials Of Conversion Optimization

No Date | Peep Leja | Book " article " | Experimentation

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One-Tailed vs Two-Tailed Tests (Does It Matter?)

July 1st 2015 | Alex Birkett | Article | Experimentation

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Statistical Significance Does Not Equal Validity (or Why You Get Imaginary Lifts)

September 1st 2014 | Peep Leja | Article | Experimentation

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Optimizely Platform Certification

June 1st 2015 | Optimizely | Article | Experimentation

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How The Next Web Scaled Their A/B Testing Output 100x

July 16th 2015 | Martijn Scheijbeler | Article | Experimentation

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Testing for Success: Top tips for unlocking revenue

February 19th 2015 | AdRoll | Video | Experimentation

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What A/B testing solution should I use for my Rails App?

October 6th 2013 | Luke Thomas | Article | Experimentation

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Tracking A/B tests in Mixpanel using url parameters

No Date | Gainbits | Article | Experimentation

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A/B Testing: a comprehensive guide to getting started

No Date | Gainbits | Article / video | Experimentation

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Why A/B Testing is a Complete Waste of Your Time

August 1st 2013 | Clarity | Article | Experimentation

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Out of the cesspool and into the sewer: A/B testing trap

June 21st 2010 | Jason Cohen | Article | Experimentation

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How we made $1 million for Moz (formerly SEOmoz)—using landing page optimization and email marketing

No Date | Rand Fishkin / Conversion Rate Experts | Article / video | Experimentation

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Building and testing at Facebook

August 8th 2012 | Boz / Facebook | Article | Experimentation

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Measuring for Impact: Knowing When, What & How to A/B Test

August 12th 2014 | Mike Greenfield | Video | Experimentation

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Why you should be A/B testing your infrastructure

February 15th 2017 | John Egan & Andrea Burbank | Article | Experimentation

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One Thing You Should Do Before Your Next A/B Test

September 11th 2013 | Ryan Fujiu | Article | Experimentation

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Opticon - Scaling The Next Web’s Testing Program to Maximum Impact

June 11th 2015 | Martijn Scheijbeler | Presentation | Experimentation

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Mobile A/B Testing at Quora

May 4th 2015 | Tommy MacWilliam | Article | Experimentation

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AdRoll AB Testing Dashboard

No Date | AdRoll | Undefined | Experimentation

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Easy A/B testing at Nextdoor

July 9th 2015 | Rob Mackenzie | Article | Experimentation

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Roll Your Own A/B Tests With Optimizely and React

March 12th 2015 | Dave King | Article | Experimentation

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Starter Guide For Bootstrapping Your Own Server-Side A/B Tests

No Date | Stubhub | Undefined | Experimentation

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Split Testing Framework

June 1st 2010 | Daniel Waisberg | Article | Experimentation

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Always Be Testing - Learn from Every A/B Test

June 3rd 2015 | Hiten Shah | Presentation | Experimentation

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A/B Testing reporting in Looker

July 2nd 2015 | KickStarter | Article | Experimentation

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How To Build An A/B testing Practice in 2 Hours

November 4th 2013 | Vincent Barr | Article | Experimentation

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Why Not A/B Testing is For Idiots

October 3rd 2014 | Cobi Druxerman | Article | Experimentation

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A/B Testing Framework: Build or Buy?

February 6th 2014 | Quinn Hawkins | Article | Experimentation

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Runtime Feature Checks at Redfin

May 21st 2013 | Robert Gay | Article | Experimentation

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A/B Testing: The Good, the Bad and the Ugly with Corey Losenegger at Madison+ UX

August 12th 2014 | Corey Losenegger | Video | Experimentation

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Seriously Advanced A/B Testing - The Lean Startup Conference 2013

December 14th 2013 | Wyatt Jenkins | Video | Experimentation

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Seriously Advanced A/B Teting

No Date | Wyatt Jenkins | Presentation | Experimentation

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AB testing @Google

No Date | Diane Tang | Article | Experimentation

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How experiments drive product growth at Viki

November 4th 2014 | Ishan Agrawal | Presentation | Experimentation

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Effective Web Experimentation as a Homo Narrans

January 2nd 2013 | Dan McKinley | Article | Experimentation

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The Case Against Bandit Testing

January 24th 2013 | Dan McKinley | Article | Experimentation

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Stop A/B Testing and Make Out Like a Bandit

February 11th 2011 | Noel | Article | Experimentation

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How Long Should You Run Experiments?

May 13th 2013 | Dan McKinley | Article | Experimentation

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The Case for Secrecy in Web Experiments

January 16th 2014 | Dan McKinley | Article | Experimentation

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Testing to Cull the Living Flower

January 16th 2013 | Dan McKinley | Article | Experimentation

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Roll Your Own A/B Tests With Optimizely and React

March 12th 2015 | Dave King | Article | Experimentation

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Product Experimentation with React and PlanOut

October 22nd 2015 | Guy Aridor | Article | Experimentation

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Experiments at AirBnB

April 3rd 2014 | AirBnB | Video | Experimentation

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Why 90% of your experiments shouldn't last longer than 2 weeks

March 1st 2017 | David Arnoux | Article | Experimentation

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Amazon's Friction-Killing Tactics To Make Products More Seamless

No Date | Kintan Brahmbhatt | Article | Experimentation

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Lean Users Onboarding

No Date | Julia Chen | Article | Experimentation

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4 Principles for Making Experimentation Count

March 21st 2017 | Lindsay M Pettingill | Article | Experimentation

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Airbnb UX Analysis: Engaging Users With Frictionless Flows

March 16th 2017 | Stefan Bhagwandin | Article | Experimentation

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Deciding When to Call an AB Test: p-value Graphs

June 1st 2017 | Jeff Dwyer | Article | Experimentation

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Increase funnel conversion with Psych

June 12th 2017 | Darius Contractor | Article | Experimentation

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A meta-analysis of 6700 online experiments

June 22nd 2017 | Will Browne | Article | Experimentation

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Inside the 6 Hypotheses that Doubled Patreon’s Activation Success

June 20th 2017 | Brian Balfour | Article | Experimentation

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How A/B Testing at Linkedin, Wealthfront and eBay Made Me a Better Manager

No Date | Elliot Shmukler | Article | Experimentation

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Mobile A/B testing at Linkedin: how members shape our apps

January 27th 2014 | Akhilesh Gupta | Article | Experimentation

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XLNT Platform: Driving A/B Testing at Linkedin

August 22nd 2014 | Ya Xu | Article | Experimentation

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